Twisted Measure breaks the Internet: Elon a capella group’s cover of ‘Chandelier’ goes viral
What began as a BuzzFeed Community post has erupted around the web. Elon University a cappella group Twisted Measure’s cover of Sia’s “Chandelier” has been featured on websites like Teen Vogue, USA Today and TIME Magazine. Within 36 hours of the BuzzFeed post, the music video received more than one million views and broke the iTunes Top 50. Senior Tyler Meacham, president of Twisted Measure, created the video and the original BuzzFeed post as a way to promote the song. “I often find myself thinking of different ways to promote Twisted Measure, and I think I just found myself searching BuzzFeed for a cappella a few days ago,” she said.















