Elon Women’s Basketball, Zeta Tau Alpha Sorority host annual breast cancer awareness game
Pink was everyone’s favorite color this Sunday, Feb. 11. In collaboration with the Elon Women’s Basketball team, the Zeta Tau Alpha sorority hosted their annual “Play4Kay” in honor of breast cancer awareness. The motto “Play4Kay” is in commemoration of former Elon Women’s Basketball coach Kay Yow. Yow was a huge advocate for breast cancer awareness — as she continuously fought her own battle. In 2009, Yow passed away after struggling with breast cancer for 22 years. The charity proceeds from this event went to the Kay Yow Cancer Fund. This cause has raised a total of $65 so far with a goal of $500.